XEI Scientific, Inc® contracted the-MIP to conduct a survey regarding a new product addressing needs in the Electron Microscopy laboratory. The MIP helped XEI create a list questions for the survey, executed it, and provided us with the raw data and analysis in a timely manner. The results allowed us to make strategic planning decisions relating to the development of a new product within a short time. Additionally, valid sales interest for current products was found among the survey participants that led to a relatively high number of short term sales opportunities.
Ron Vane, President & Founder, XEI7101 Royal Glen Trail
The “C” Suite
McKinney TX 75070
(972) 924-5310
info@the-mip.com